There are more than 12 million eCommerce websites on the internet today. Less than 650,000 of them make more than a thousand dollars every year. This presents both a challenge and an opportunity to marketers. While the probability of success in eCommerce might seem low, entrepreneurs can make a killing buying not so successful online stores and turning them around. In this article, we will look at some ridiculously easy ways marketers can make failing eCommerce websites profitable.

Content Marketing

Growing traffic to standalone eCommerce websites can be tough work. This is because of the sheer competition that your business faces from rival stores selling the same products. Thanks to the latest algorithm updates, search engines like Google rank established websites like Amazon over smaller, niche stores. One way to get around this challenge is through content marketing. Publishing blogs, videos and images that appeal to your target audience helps your business get seen on social media channels like Facebook, Instagram and Snapchat. Also, a well-planned content marketing strategy can also help your business rank for lucrative long-tail searches on Google. All of this draws your targeted audience to your website who may then be directed to your eCommerce portal.

Consolidation

ECommerce marketplaces like Shopify Exchange are extremely popular among serial entrepreneurs who own a lot of businesses. The reason for this is consolidation. Entrepreneurs who own a lot of properties in an industry tend to buy more businesses in the space in order to refer visitors and customers from one portal to the other. For instance, if you own a fashion blog, it is a good idea to buy an online apparel store that aligns with the kind of fashion you cover on your website. This way, you could refer the visitors from the blog to your online store and vice versa, thereby growing the traffic and revenue across both these properties.

Coupons

Customers love giveaways and discounts. Coupon marketing can however bleed your revenue and should therefore be deployed judiciously. To begin with, target your coupons at specific customers or products. For instance, you could offer a ten percent discount on new customers. This way, you incentivize new registrations while forcing regular customers to pay market price for products. Similarly, if you are having trouble moving certain SKUs, you could look at offering discounts on these products alone. One way to make sure that your coupon strategy does not cause loss is by setting a minimum order value.

Partnerships

The purchase of an eCommerce store should not be viewed as a standalone transaction. Buying an online store also helps you get access to suppliers, wholesalers and distributors who can provide you products at a discounted rate. Besides selling these products on your eCommerce store, you may also strike a partnership with complementary websites or brick and mortar destinations to deliver these products to their customers. This helps your business scale up your monthly volume which can fetch you a better price from the suppliers. This strategy is particularly useful to increase profitability as well as to dramatically improve your monthly turnover.

Do you have a job that keeps you tied to your desk throughout the day? It can be difficult to stay in shape in an office environment, but there are things you can do to try and maintain a healthy lifestyle. Read on for our top five work fitness tips to help you avoid piling on the pounds.

Adjust your posture

Many people fall into the trap of slouching at their desk. Sitting up straight is a calorie-burner as it contributes to toning your physique. Your back and core muscles tighten up when you sit up straight, helping to tone them as well. Having correct posture can prevent backaches and neck pain, allowing you to continue exercising away from work without injuries or injuring yourself further.

Don't skip lunch or 'down time'

Do you usually grab your lunch without taking a break from your work? This usually results in us rushing something unhealthy down and increases the chances of putting on weight. Choosing healthy options such as fruits, vegetables and fat free yogurts away from your desk can help you stay fit. Take time away from the daily grind and utilise your lunch hour to do something enjoyable such as trying out casumo free spins or reading a good book can also help our wellbeing.

Keep yourself mobile

Standing up and going for a short walk can help you stay in shape as this will increase your activity levels during the day. If you need to speak with a colleague, pop along to their office rather than phoning or sending an email. At lunchtime try and get outside for some fresh air – even a brisk 15 minute walk can make a difference to your fitness levels.

Don't overdo tea or coffee

It can be notoriously difficult to try to control your intake of tea and coffee at work. This can be made worse if you take your drinks with sugar. Drink plenty of water throughout the day so that you remain hydrated and alert. Water can trick your body into feeling full, significantly diminishing your hunger and cravings.

Don't skip your gym session

You can soon get out of the habit of visiting the gym if you have an office job, but keeping a workout in your daily routine will undoubtedly help you to stay in shape. Most gyms offer early morning sessions, so why not get up an hour earlier and start the day on a treadmill or exercise bike? A quick shower afterwards will leave you refreshed and ready to tackle your office duties.

Modern technology has changed the way we live, offering users a vast range of opportunities to make their lives easier. The internet allows people to diversify the way they work, opening up the possibility or working from home or starting a business to run alongside full-time employment. Read on to discover our five top tips for making money online.

1. Social media management Social media has changed the way companies advertise and market themselves. If you're particularly savvy with platforms such as Facebook, Twitter and Instagram it's possible to earn a decent amount of money by becoming a social media manager. Build yourself a strong online presence in a personal capacity, then look for freelance social media management opportunities to seriously boost your income.

2. Set up a blog or website If you're a talented writer with something interesting to say why not use a blog or website to make some money? The majority of successful websites generate income through advertising, with Venice Magic Slot or similar advertisers eager to take advantage of the traffic they can generate. It is important not to bombard your readers with too many advertisements, but carefully placed content can actually enhance a user's experience of visiting your site.

3. Start an online shop Are you good at buying and selling? Maybe you've identified a product you can buy cheaply and sell at a profit online? Whether it's one of these or something else, starting an online shop can provide you with an excellent main or secondary source of income. Sites such as Amazon and eBay also offer the opportunity to sell affiliate products, further boosting your chances of making money online.

4. Take part in online surveys There are numerous websites that ask you to take part in surveys and get paid. These can be done in your own time and although they offer a relatively low amount for each one completed, you can generate a steady stream of income for just a few hours work each month. Recommending friends and family can help you earn even more money.

5. Teach online Do you have a particular skill you could pass on? Perhaps you're fluent in languages or maybe you're good at DIY? Whatever your skill you could become a virtual teacher and host one-on-one tutoring sessions or webinars to help people directly with any number of topics. Creating video tutorials on sites like YouTube can also generate a significant amount of income if you have a particular niche that would attract a significant number of viewers. Whatever you consider taking on, you must be dedicated and prepared to work hard to ensure your efforts are properly rewarded.

If you're thinking of starting your own gym there's plenty to consider before you can get the business off the ground. You've found your ideal location and have a picture in your mind of what you want, but you still need to determine whether your idea makes commercial sense. Read on for some useful tips to help you get up-and-running.

1. Do your homework The planning stage should include a complete budget. This will obviously include equipment, but don't forget other expenses such as utility bills, marketing and insurance. Try and speak to owners of similar sized gyms to get their advice about some of the pitfalls in the industry. You could try and boost your budget by using Dirty Dancing Slot Free Spins to generate some extra income, but always seek independent financial advice and don't take the plunge unless you're absolutely sure your gym will be successful.

2. It's all about the space Laying out your gym doesn't just involve working out how much equipment you need. Changing rooms, bathroom facilities, group fitness areas, studios and offices can all eat into the space you have available. As a general rule of thumb around 60% of your gym's space will be areas for strength and cardio equipment, with the rest used for everything else.

3. Utilise a design service A full design service offers customers with a new build or an existing area the opportunity to see full 3D images of what their gym will look like prior to placing an order. Engineers will attend site, assess your equipment needs and take full measurements. From there, they will prepare you a full 3D Cad designed presentation and a quote for you to approve. The beauty of this service is you can change your design as many times as you want, until you are satisfied that you are getting exactly what you need and keeping within your budget. Use a company who can also audit your existing equipment and incorporate it within your design. For a more unique or corporate look, you could consider colour coding your upholstery and having logos embossed.

4. Keep on top of servicing Regular servicing and maintenance of gym equipment reduces the number of breakdowns and increases the longevity of equipment, preventing costly repair and replacement. It's recommend that each item of equipment is serviced twice a year to meet the strict industry health and safety requirements. There are different levels of service plans you can utilise including ad hoc, annual scheduled service agreements, all-inclusive contracts, audit servicing and full estate management.

Regardless of the type of business you run, your customer is the most important element of your operations. The success of your business depends highly on how happy you can make your customers and how long you can keep them feeling that way about your products and services.

Good customer service is one of the best ways to get closer to customers. Customer service is so much more than providing support and after-sales services. It is more about building and maintaining good relationships with your customers, and we have just the tips to help you get started in this article.

Utilise Your Customers’ Preferred Channels

In the old days, we chose the right support channels based on many factors, from the budget we had in hand to the most convenient way of providing customer support. Today, the best approach is to use the channels customers are already using.

This is one of the main reasons why more businesses, especially small and medium enterprises, now offer customer care through social media sites. Your customers are already there, so connecting with them and offering help whenever possible is much easier to do.

Another interesting approach is to use mobile apps. If you already have an app for your products and services, add a Live Chat feature so that customers can ask questions at any time. Gaffey, a leading provider of industrial water treatment systems, take this approach a step further and offers their business customers a technical support app.

Another good option is the ticketing system software by Kayako, its full suite of tools including live chat software and an organized shared inbox make providing support services much easier.

Get Feedback

Don’t wait until customers run into issues with the products and services you offer before reaching out to them. It is actually better to reach out and ask questions before that happens because you can build stronger relationships with them this way.

There are several ways to do this. You can, for example, send a follow-up email one or two weeks after a customer’s purchase. You can use suggestion boxes and printed sheets to capture feedback from customers in a retail establishment or an offline store. You can even call customers directly to get the insights you need.

Learn from Complaints

Your first priority must always be to get complaints settled as quickly as possible. Make sure your team finds the perfect solution and helps customers in a timely manner. Solving the problem, however, is not the end of the customer support cycle.

You must also take the time to analyse complaints and learn from them. Are there similar complaints coming from different customers? What can you do to prevent the same issues from happening again? Is there a lesson to be learned in the complaints you receive?

Take a more active stance in learning from a customers’ problems. You can also learn from the compliments and positive feedback you receive. Combined, the learning experience will allow you to improve your products and services while building stronger relationships with your customers.

These are simple tips and strategies you can implement right away to improve how you handle your customers. Invest in building a stronger relationship and you will enjoy many long-term benefits in return.

Saving Money with Coupons

By Pete | @kingpetey | 19 Jul 2017

With the ongoing decline in living standards and lack of wage growth, every family is looking for a way to save money. We all want to save ourselves some extra each month - no matter how small. One of the best ways to doing this is by making use of coupon and discount codes.

Using coupons used to be considered being cheap, but now almost everyone wants to get involved and people spend endless hours searching for discount codes that will help them keep some extra money in their pockets. Instead of sitting at your computer, surfing through different websites, and not getting good coupons and discount codes, why not join just one website and get the best discount on your favorite products.

Using a coupon nowadays is not just a necessity, it is also considered to be a smart move. So, how do you use these discount codes to save yourself that extra cash? Well, the process here is quite simple. Below are some factors that can help you out with saving money using coupons and discount codes.

CHECK YOUR SHOPPING HABITS

Discount codes at CouponGrind.com can help you save a lot but you need to be aware of your shopping habits so you can actually save money at the end of the day. Ensure that you are not just using the discount codes to buy products you don't need and be aware of what the deal entails before buying. Make sure the products you buy with the coupons are products you are actually going to use; don’t just buy them because they are cheap.

BE SURE ABOUT EXPIRY DATES

Coupons have expiry dates and these dates are subjected to change. Stores can make the decision to expire their coupons at any time. They have the right to do this and they can do it without sending notices. This usually happens when the demand is too much or when the product supply is limited. Either way, you need to act quickly when you get an offer as you may not find it there the next day.

CHECK OUT THE COMPETITION AND SAVE MORE

You do not need to wait until checkout before trying to get yourself a coupon. Log on to a competent deal and coupon website like CouponGrind.com. This way, you'll be able to cut down your visits to multiple sites as you'll get nothing but the best deals on this websites; you'll also be able to know the store that offers the best price.

TRY OUT A NEW STORE

This is another way to save money of coupons. Do not be afraid to check out a new store. Most times, new stores offer bigger discounts so as to attract new customers. As a matter of fact, new customers can get five to ten percent higher savings than returning customers. But keep it in mind that most times, these offers are only eligible for the first purchase you make at that store.

Get your coupons and discount codes at CouponGrind.com today and save more than you ever think you will. From food, to clothing, to health, beauty, professional services, etc. you have the best chances of saving now.

Happy Savings!

The future of manufacturing will definitely include robots—and the future is now. There are already many automated processes, with more to come.  But how many more robots and automated machines will there be? Will all human factory workers eventually be replaced, or is this just science fiction?

Automation enabled manufacturing’s latest trend known as lights-out production, a term for facilities able to operate without lights and without any human oversight. At the lights out FANUC (factor automated numerical control) facility in Japan, robots are creating other robots.

Not only the lights are off, so are the A/C and heating. The automated workforce operates continuously, without any breaks. Through this automated, lights out process, FANUC creates 22,000 to 23,000 CNC machines monthly.

FANUC, with its 24/7/365 production schedule, is an uncommon production facility. What’s more common is having automated processes occurring during the third shift for a few hours a day—at least as a starting point.

However, before a company even considers lights-out production, automation systems must already be in place. Companies with interest in seeing if lights-out production is a cost-effective option, turn to specialists like Midwest Engineering Systems (MWES) for customized automation solutions and machine designs.

Although lights-out production isn’t for every company, there are some major benefits including the following:

  • Increased product quality
  • Improved throughput
  • Decrease in workplace injuries—especially in hazardous work environments
  • Fills in a skilled worker shortage
  • A decrease in labor costs

Douglas Peterson, general manager for collaborative robots maker Universal Robots, told Automation World the criteria to determine what would work is best for a robot vs. what work would be best for human workers.

“Robots are uniquely suited to any manufacturing task that is dirty, dangerous or dull. If the process doesn’t require human dexterity, mental agility or problem-solving skills, then it can be done by a robot.”

Implementing lights-out production is a complex and difficult process. CNC Cookbook outlines and details the many challenges that can come with starting a lights-out production process, with the largest challenge being perfecting processes.

For example, even with the most cutting-edge technology, if a single process is faulty, the whole system is at risk of failure in an automated environment.  Testing new equipment and ensuring a seamless production process is critical. Having human supervisors and maintenance techs on-site is often recommended.

On the finance side, the upfront costs of lights-out production can be cost-prohibitive for many. Experts say facilities debating a move to a lights-out system should expect a return on their upfront investment within two years. If the gains in efficiency and productivity will pay of the cost of the automated machines and components themselves within 2 years, the investment likely makes sense.

Automation’s popularity grows as lights-out production is becoming more commonplace and less of a novelty. Machines will likely replace many workers who perform more dangerous or repetitive tasks while helping to boost productivity gains and profitability for many manufacturers.

(Image Credit: Steve Jurvetson / Flickr)

Korea enjoys a rich culture, made up of a mixture of deeply historic elements alongside modern aspects like the blossoming K-pop world. Visitors to Korea can enjoy a variety of cultural and modern experiences unique to this fascinating country. Read on for ten fantastically unique products that can only be found in Korea.

K-Pop and Korean Drama Merchandise

K-pop, or Korean pop music and culture, is taking the world by storm, and is largely responsible for the burgeoning popularity of Korean dramas. Television dramas like Descendants of the Sun have enjoyed worldwide popularity, and Korea knows how to capitalize on the unexpected popularity of its pop culture.

K-pop merchandise can be found almost everywhere in Korea, but the real treasures lie in licensed souvenir shops run by major entertainment agencies.

Socks

While socks are certainly not a uniquely Korean item, the prevalence of sock-buying opportunities and the wide range of colors, designs, and characters available undoubtedly is. And they're not just targeted to children, as wearing socks emblazoned with favorite characters or even political figures is commonplace for modern Korean people too.

In fact, sock buying so common in Korean culture that sock vending machines can be found in popular areas of Seoul.

Cute Trinkets and Phone Cases

Much like the "kawaii" culture in Japan, Koreans love anything tiny and cute. Many cute items can be found throughout Seoul and other parts of Korea, from tiny teddy bears and dolls to intricate miniatures on keychains, and trinkets to attach to bags and cell phones.

As an offshoot of Korea's "cute" culture, the selection of cell phone cases available to purchase is almost unrivaled in Korea. The range of cases in the United States is a tiny proportion of what is available in other parts of the world, so it makes sense to bring home a selection of cell phone cases for yourself and as souvenirs for friends and family.

Beauty Products

BB Cream is one of the hottest beauty items on the market today, and by all accounts its popularity will only continue to rise. With BB Cream being a uniquely Korean invention, it is little wonder why people are exporting it in all its forms around the world.

But the Korean beauty market is so much more than BB Cream, with facial packs being another common and inexpensive item in Korea. In addition, a selection of strange and unusual beauty products can be found, from jaw massagers to double-eyelid tape, and antibacterial hand wipes to facial slimming masks.

Hanbok

Back to the traditional, the hanbok is for Korea what the kimono is for Japan. And just like in Japan, Korean men and women still wear their hanbok with pride during celebrations and social occasions. Visitors to Korea can order a custom-made hanbok, however they don't run cheap and can take up to three weeks to made.

As such, a variety of hanbok dolls and teddy bears are available for sale at various places throughout Korea, which have proven to be popular keepsakes.

Soju

Soju is the Koreans' alcoholic drink of choice, and like much of Korean culture, has become so popular overseas that the most well-known soju brand, Jinro, has been known to outsell other popular liquors in the United States.

A clear liquid like vodka, soju is typically made from rice and is considered to be quite bitter to taste, and not as strong as vodka.

Soju was traditionally made from rice, until rice shortages from the mid-1060s until the turn of the century caused the government to prohibit the use of rice in soju distillation. Creators needed to become inventive, and even today soju can be found with a tapioca, barley, wheat, or sweet potato base. The more expensive brands are once again made from rice, and soju that has been aged ten years in oak barrels carries a premium price.

Traditional Korean Masks

Masks have long featured in Korean culture, in royal courts, battle uniforms, ceremonies, and rituals. Today, traditional Korean masks still play a role in re-enactments of traditional plays and ceremonies, and as good-luck charms.

Korean Tea

Korea has a strong tea culture, with a variety of traditional and newer teas available. Meshil (sweet plum tea) and omija (five taste tea) are traditional variants that are still widely enjoyed today, while jakseolcha, an expensive form of green tea made from only the young buds of the leaves, is a firm favorite.

Hanji

Koreans have been making traditional paper, known as hanji, for thousands of years, and the tradition still endures today. Made from the bark of the mulberry tree hanji was traditionally used to over the windows, doors, and walls in Korean houses, but today is more commonly used for artistic purposes including stationery, paper dolls, and lamps.

Folding Fans

Folding fans have long been a part of Korean culture, with their use being considered essential, even in colder weather. Folding fans are widely available for purchase, and have traditionally been used as props in Korean dances and performances, providing shelter from the elements, and even to hide a person's face from onlookers.

Which of these products would you be most interested in bringing home from a trip to Korea? Are there other quintessentially Korean products that should be included on this list? Have your say in the comments below, and please like and share this article.

References

17 Uniquely Korean Items to Buy in Seoul - http://www.gpsmycity.com/articles/73-17-uniquely-korean-items-to-buy-in-seoul.html

A Guide to Cool “Korean” Things to Buy in Korea - http://grrrltraveler.com/countries/asia/korea/cool-things-to-buy-in-korea/

Top 20 Things To Buy In Seoul To Take Home - https://blog.trazy.com/2016/07/07/top-20-things-to-buy-in-seoul-to-take-home/

Top 13 Korean Souvenirs That Friends Will Love You For - https://www.tripzilla.com/buy-souvenirs-south-korea/19531

10 Best Seoul Souvenirs Worth Your Money - http://www.therealtravelers.com/south-korea/seoul/10-best-seoul-souvenirs-worth-your-money/

Top 10 Items to Buy in Seoul - http://english.visitseoul.net/top10/Top-10-Items-to-Buy-in-Seoul?indexSn=1&sectionSn=77

Items to Buy - http://www.lifeinkorea.com/shopping/items.cfm

There are but few things that make life spicy - having to celebrate anniversaries is one of such. From birthdays to marriages, friendship to festive celebrations and even death, there is always this aura around the anniversaries celebrated. Anniversary milestones are not all equal, various anniversaries call for different types of gifts. Meanwhile, one would ask,' what is so special about marking anniversaries?' You do not know right? That memory of the past and how it all started in a positive light is not something to trade with stupidly. It is equally a time to make your spouse, lover or friend feel amazing and letting your actions reflect your inner feelings that they indeed, are the single most important part of your life.

The celebration of anniversaries come in different colors and forms from going to see a movie to going on a vacation, renewing of vows and of course giving of gifts to make it more thrilling.

Gifts ranging from chocolate and champagne, down to long stemmed roses are best to give someone on an anniversary. Does it look expensive? Right,  others may say ' does it worth much to give?' Hell, yes, it does! Knowing how dear, that special person is to you, you would want to go the extra mile to make their day.  Anniversary gifts in a whole give people the chance of remembering past lovely moments and also bringing them into the present, which is true.

Roses with scent are the best to give to a loved one on an important day like an anniversary. Ladies are said to be general lovers of scented roses, taking it as a way of being romantic and touchy- you know that feeling right?  Moreover, if you want to make their day? Roses, carefully arranged with the sweet fragrance of perfume filling the room and candles set to illuminate the way to the gift, are sure the best. I bet you on it.

People have plenty ideas to make their anniversary a memorable and classic one. White cream, pastel pink, mauve colored rose bouquet with wine like most and chancellor, Domain Perignon Vintage, Glenmorangie Whisky, and chocolates, but don't forget the candles with a scent to add more aura to a couple's anniversary dinner, making it romantic and creating an inevitable love in the atmosphere.

In most cases, instead of a store-bought present, give your partner something truly unique, like a digital collection of your favorite songs (or songs that make you think of him/ her), or keep the dying art of handwriting alive by penning an old-fashioned love letter. If you are the creative type, craft an original song, poem or painting that comes from the heart.

Amidst all the gifts to be given to that special one are sweet smelling roses. Roses, especially red ones still stand the test of time creating more ideas of beauty, love, and romance. The color of traditional roses; red, represents passion. Unbelievably, a pink rose may stand for appreciation and grace, a yellow rose may stand for friendship and happiness, while the white rose may stand for innocence.

People say 'your lady will love you more if you get her teddy bears, chocolates, and candles ' but like hell would they appreciate something to be presented with the chocolate and teddies, and that is a ROSE.

So when next you are thinking of what to get for that special one, consider getting a bouquet of rose.

Many small business owners set up a website, fill it with content, and then forget about it. Unfortunately, you can’t afford to adopt such a passive approach if you want a successful website that actually generates useful traffic. Luckily, website analytics are an excellent way to drill down into your website for clues on how to make it perform better.

Google Analytics

Back in the day, you may have hired a Magento agency to create a fantastic website. It probably still looks amazing now, but you still need to monitor your website traffic. Analytics make this job so much easier. There is a wealth of detailed information available, and you don’t even need to be an SEO expert to access this information. 

Anyone can open a Google Analytics account. It won’t take long to get your account up and running, and once it is, you can add a tracking ID to any website you own. This allows you to analyse website traffic, and a whole host of other metrics. 

Top Performing Pages

Look at which pages attract the most visitors. Analyse these pages in depth to find out where your visitors are coming from, what keywords they use to find the page, and how long they spend on the page. This information will help you create more of the same. You can also leverage your high-performing pages by adding a strong call-to-action or more prominent ads on these pages.

Visitor Location

Google Analytics offers a geographic breakdown of visitors, so you can see where your traffic comes from, right down to the town or city. This is more useful than you might think; especially if you are looking to expand your business into new areas. You might discover that you already have traffic from a specific country, which indicates your products or services are of interest. 

What’s Your Bounce Rate?

There will always be visitors who click on a page and then click away almost immediately, but if your bounce rate is higher than expected, it indicates you have a problem. Look at page loading speed. If a page takes more than a few seconds to load, this could be the reason why your bounce rate is high. If so, ask yourself what’s causing the problem. Is it your server, or do you have too many graphics and videos on the page? Whatever the underlying cause is, fix it, as it is hurting your website.

Traffic Sources

Where is your traffic coming from – paid ads or organic traffic? This information tells you what is working, and also what isn’t. Check whether traffic is coming from mobile or desktop devices. Again, this is very important for future optimisation. 

If you pay close attention to how visitors interact with your website, your traffic will grow a lot faster.

Pages