Building a solid link profile is a very important part of SEO. However, not all links are created equal. If you are looking to build a solid link profile here are 3 ways you can do just that.
Focus On High Quality Links
The quality of links in your profile matter. If you have thousands of poor quality links pointing to your website Google and other search engines will see that as a problem.
If there are any toxic links pointing to your website, disavow them as soon as possible. Doing so will ensure they don't pass on any bad link juice to your website.
Get Links From Sites In Your Niche
If you are a personal trainer in Los Angeles, you want to make sure your site has links coming from sites in the health and fitness space.
If you have a ton of links coming from a real estate agents site Google will view that as irrelevant and your rankings will take a hit.
Diversify Your Links
Instead of focusing on getting all of your links from one or two niche sites, try getting a range of links from several trustworthy sites.
When a trustworthy site is linking back to you the search engines see that as a good thing and will send you more traffic as a result.
A solid link profile is the key to getting quality organic traffic to your website. It doesn't matter how well you have optimized your website, if your link profile isn't strong your traffic and conversions will suffer.
To get the best results you have to put yourself in the place of your ideal customers. What are they searching for when they go to Google? Knowing this information will give you an advantage over the competition.
Need Help With Your Link Profile?
If you have no idea where to start when it comes to building a solid link profile, 445 Media can help. They are experts in both on and off page SEO and can help you build a link profile that drives hundreds of targeted visitors to your site every single month.