Building a solid link profile is a very important part of SEO. However, not all links are created equal. If you are looking to build a solid link profile here are 3 ways you can do just that.
Focus On High Quality Links
The quality of links in your profile matter. If you have thousands of poor quality links pointing to your website Google and other search engines will see that as a problem.
If there are any toxic links pointing to your website, disavow them as soon as possible. Doing so will ensure they don't pass on any bad link juice to your website.
Get Links From Sites In Your Niche
If you are a personal trainer in Los Angeles, you want to make sure your site has links coming from sites in the health and fitness space.
If you have a ton of links coming from a real estate agents site Google will view that as irrelevant and your rankings will take a hit.
Diversify Your Links
Instead of focusing on getting all of your links from one or two niche sites, try getting a range of links from several trustworthy sites.
When a trustworthy site is linking back to you the search engines see that as a good thing and will send you more traffic as a result.
A solid link profile is the key to getting quality organic traffic to your website. It doesn't matter how well you have optimized your website, if your link profile isn't strong your traffic and conversions will suffer.
To get the best results you have to put yourself in the place of your ideal customers. What are they searching for when they go to Google? Knowing this information will give you an advantage over the competition.
Need Help With Your Link Profile?
If you have no idea where to start when it comes to building a solid link profile, 445 Media can help. They are experts in both on and off page SEO and can help you build a link profile that drives hundreds of targeted visitors to your site every single month.
If you’ve taken the initiative to start your own business, you probably possess many of the qualities that make a successful entrepreneur, be it confidence, discipline, passion or creativity. These are important and valuable qualities to have. But in the frenetic digital age, keeping up with the competition requires more than just an effective human input.
Knowing how to leverage the power of today’s online tools can save your business an invaluable amount of time and money. It can help you find insights into how you can optimise, grow and become a leader in your industry. Let’s take a look at 5 types of these online tools and what they can do for your business.
Overpriced monthly bills can quickly eat away at your bottom line. From insurance to internet to licensing, chances are that there’s at least one you can cut down on. Online tools make this easy. For instance, Utility Bidder offers cheap electricity for small business by allowing you to compare prices between different suppliers in the UK.
Modern finance and accounting tools can help you get a better picture of your company’s financial health and streamline or even automate many daily operations. For instance, Gusto improves the efficiency of tasks such as tax reporting, payroll and benefits. The app can also automate payments and manage employee onboarding processes.
Wave is aimed at sole proprietors and independent contractors who need an expense tracking, invoice management, receipt scanning and general accounting tool that will save them time. Freshbooks is another popular accounting tool with features such as automated billing, custom report creation and the ability to accept mobile card payments.
With the variety of communication tools available on the market today, particularly those that are cloud-based, you can leverage them to commute less often, employ remote workers and develop more effective communication channels within your business. A great example is Slack, a messaging platform that aims to improve collaboration between teams.
According to Statista, there will be 4.3 billion email users by 2022. Email marketing also happens to offer an unmatched return on investment potential. So, if you aren’t already using it, now is the time. Even if you have no experience in email marketing, there are many tools available to help you set up an effective campaign.
This includes the likes of Constant Contact, SendinBlue and Mailchimp. These tools will help you create powerful templates, stay in touch with subscribers, dispatch newsletters at optimal times, set up automatic responses, and increase your conversion rate. They also provide an array of statistics that will help you improve your campaigns.
Traditional project management solutions are nothing more than paperweights compared to today’s digital alternatives. The likes of Accelo, Smartsheet and Zoho Projects allow you to keep your daily operations on a single platform, helping you monitor and allocate your resources more effectively.
There are many good Linux distributions out there so how can you know which is the best? I have personally pondered over this a lot, trying what I feel to be the 3 main distributions, Redhat, Mandrake and SuSE and I have finally decided that SuSE is the best for me, however you may not agree.
Below is a simple outline of each distribution.
Redhat: This is probably the best-known distribution especially in the US and Europe. You can get Redhat for free online or if you need the support or more advanced features you can purchase it. Depending on the package you buy will depend on the amount of support you use. Redhat is best used on servers especially web servers, it isn?t the easiest distribution and isn't well known for its desktop use however version 8 tries to bring that gap closer with its new GUI.
SuSE: SuSE is aimed more at the desktop market and is by far the easiest to install and configure which is why it is my personal favourite. I would recommend SuSE to any first time users because of its simplicity and easy of use. SuSE also does a power pc version for anyone wanting to install on a Mac. Because of the way SuSE is you cannot download ISO images from the web however you can download the individual files.
Linux-Mandrake: Mandrake is probably the easiest distribution for new users in the way that it is easy to learn. It has little features that add to the usability of the operating system. You can download mandrake from the web but the package is more then good value to buy. Mandrake was the first distribution to offer a games package that includes games like The Sims.
Slackware: Slackware boasts to be the ?original Linux?. It?s not easy to install or configure and is defiantly not for the noobie. Slackware is great if you want to learn the inner workings of Linux especially if you want to become a Linux system administrator. Slackware is probably the ?geekiest? of all the distributions and it will be very hard to get to use, but in the end you will have a more personalised operating system.
Debian Linux:Debian Linux is one of the only fully free Linux distributions; there is no company behind Debian just a lot of dedicated open source programmers. Debian is very good for development purposes and many people use Debian to learn programming. In my view Debian is behind the rest of the distributions however it is still very popular.
There are many other good distributions including Caldera, Gentoo and Turbo Linux however I find it best to stick to the more popular distributions, as you are more likely to be able to find any support needed. I find the hardest thing when it comes to Linux is choosing your distribution, as there is such a large choice and things are constantly being improved from hundreds of different projects through out the world.
Gaming in Linux is still somewhat behind Gaming in the rest of the world and if your hoping to be able to play all your games for Windows in Linux then you may have a small struggle ahead of you. However one company is helping to make things easier for Linux Gaming. Transgaming produce a program called WineX that is a more advanced version of the Windows emulator Wine that has been specially written for gaming. Though the site does require you to pay $5 a month in order to use the program, this is because certain files are copyrighted.
However you can download a free version and compile it yourself, this gives you OpenGL drivers which are an alternative to DirectX that can be used to play games just the same as Direct3D would. Transgaming currently doesn't support all games but a lot of the big titles are supported including Civ3, Diablo 2, Max Payne, GTA3 and The Sims.
I full list can be found here Some newer games you may find come with Linux installers with them, for instance I brought a copy of UT2003 a few weeks ago and found that on the third CD there was a Linux installer, I did have a few problems with mounting and dismounting drives but this wasn't too hard to get around.
Once installed the game played as well as it did in Windows, which is a massive step forward for me in Linux gaming. You can also buy a seperate Gaming pack for Mandrake Linux, this comes with games like The Sims and uses Transgamings technology in order to work. Hopefully more games will come with Linux installations in the near future.
My last article on ImAFish covered legit music download sites in the UK. This week Apple's iTunes store launched so I decided to take a look. The program is basically a download extension to Quicktime with a couple of nice ways to order and store your music.
Tracks come more pricey than their American equivalents - they get songs for $99 (55p) while we have to pay 79p however this is better than OD2's and Napster's 99p price tag.
I thought iTunes had some nice content but was still lacking much of the stuff I was interested in. However there is a radio section which does include a link to digitally imported radio.
Hopefully I will do a follow up article in the coming weeks as its quite a popular subject.
I carried on working on the Switchweb site today and gave the shopping cart a big well needed overhaul. Hopefully I will get the rest of the site done over the next week or so and add some of the features I have planned, thats as long as I don't forget them!
I'm home from university now which is a bit of a shocker as I didn't quite realize how much stuff I have. Most still lies on my bedroom floor waiting for a home over the summer.
Just if your interested this column entry comes from my new PC in my room - yes I'm currently sitting in bed updating my column - how sad!
I keep reading how writing web-logs such as this have changed peoples lives, while I'm uncertain as to whether my "blog" is life changing for anyone else or myself it hopefully will be something to look back on in years to come!
Until next time the comfort of my bed is calling for sleep - night.